Advanced BPM / Outside-In

Articles

What makes a company successful?
Successful companies are easily identified, right? They are the ones that stand out from the crowd, others aspire to be like them, and individuals aspire to work for them. Internally, they have defined goals and a strategy that is clearly communicated; their business processes are defined; KPIs are set and tracked; resources are managed. But…
Advanced BPM / Outside-In, BPM Articles, Leadership
Customer Point of View
As a supplier, do you understand or appreciate what it is that your customers are really buying? Have you identified your market segment and have you profiled your ideal customer? It's so important to focus on what it is that you are delivering to your customers. What is the need that you are satisfying? Have…
Advanced BPM / Outside-In, Customer Satisfaction
Book Review – “Outside-In” by Steve Towers
How to mould organisations into a way of thinking that is aligned with today's consumer to ensure "successful customer outcomes"
Advanced BPM / Outside-In, Book Reviews, Customer Satisfaction
Opinion by Richard Branson
"In business, there's no such thing as a perfect 10" In this article, Richard Branson talks about his success and why it's important to "look at your business or brand from the outside in". There's always room for improvement in product and service offerings. By placing ourselves in our customer's shoes, we can understand their…
Advanced BPM / Outside-In, BPM Articles